Lolita and J-fashion
Lolita fashion on Taobao
Many of today's most popular lolita brands are Chinese studios that sell only on Taobao. Here is how to buy from them from abroad.
Why Taobao for lolita
Chinese brands release new prints every month, often with several colourways and matching accessories. Most sell only on Taobao, in Chinese, with pre-order windows of one or two weeks.
How pre-orders work
- The brand opens a pre-order for a set time, sometimes with a deposit.
- When it closes, the brand produces the dresses in one batch.
- The final payment opens, then the dresses ship 30–90 days later.
We place the order inside the window, pay the deposit and final payment, and store your dress until the rest of your order arrives.
Sizes
Lolita dresses list garment measurements: bust, waist, length and sometimes shirring range. Compare with your body measurements; leave 2–4 cm at the bust for a non-shirred dress.
Ready-made option
If you prefer to choose from a curated catalogue with fixed prices and no pre-order wait, see our sister shop Lolita Dress, which sells original dresses, shoes and accessories from Chinese lolita studios.
Shoes are covered in buying shoes from Taobao.
Questions
Are Taobao lolita dresses replicas?
Many are original designs by Chinese brands. Replicas of Japanese and Chinese brands also exist; we only buy from the original brand's shop.
How long do lolita pre-orders take?
Usually 30–90 days after the pre-order closes, sometimes longer. We store your items free for 60 days from arrival so you can wait for several pre-orders.
Can I pay a deposit for a pre-order?
Yes. Many brands take a deposit (定金) and a final payment (尾款). We pay both stages for you and remind you before the final payment.